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What should a dog boarding website show?

A dog boarding website should tell an owner what a stay costs, how you count days, what you require before drop-off, and what their dog's day looks like. They're leaving a family member with strangers, often for the first time, so any missing answer becomes a reason to call someone else.

What to showWhy owners need itHow we've done it
Rates by dog size or roomIt's the first thing they look forHillcrest posts daily rates by weight. Unleashed Canine posts nightly rates by room.
How days are countedLate pick-ups are a common surprise on the billHillcrest spells out its check-out time and when a departure day is charged.
A way to total the stayFew owners want to add up days, add-ons and a second dogHillcrest's estimator returns an exact boarding or daycare total, for every pet.
Requirements, before they bookNobody wants to learn about a vaccine at the front deskUnleashed Canine lists its vaccines, and the temperament test required before group play.
What a day and night look likeThis is what builds trustHillcrest describes its indoor/outdoor runs and yard time. Unleashed Canine covers its rooms, cameras and comfort items.
Daycare on its own termsA daycare customer is often a future boarding customerHillcrest lists daycare with its boarding rates, and in its estimator.
A clear next stepThe booking should take no more than a tap or twoHillcrest offers a reservation request. Unleashed Canine links to its booking system.

Does this work for a real kennel?

Hillcrest Kennel & Grooming, Nashville

Hillcrest had one catch-all boarding page on Weebly. We gave dog boarding and cat boarding their own pages and built an estimator. People who used it sent a contact request at about three times the rate of everyone else, 4.5% against 1.3%, though estimator users may already be keener. Since the new site launched in May 2026, Hillcrest's new customers are up 52% on the year before, 105 against 69 from June to October, after being down 43% in the months before launch. Hillcrest also runs Google Ads, so not all of that is the website.

Hillcrest site analytics, 90 days to November 2, 2026, and Hillcrest's kennel software, new customer sign-ups, June to October 2026 against the same months of 2025, pulled November 8, 2026. Read the case study

Unleashed Canine, Nederland, Texas

We rebuilt its boarding page around nightly rates, rules and what to bring, on a site that went from a PageSpeed score of 63 on Wix to 96 on mobile. It went live in September 2026, so it's too early for business results.

Read the Unleashed Canine story

The boarding page checklist

Eight answers an owner shouldn't have to call you for. Use it on your own page, whoever built it.

  • What's the rate for my dog's size, and is it per day or per night?
  • What time is check-out, and what happens if I'm late?
  • Which vaccines do you require, and when do I need to show proof?
  • Does my dog need an evaluation before staying?
  • Where will my dog sleep? Show me a photo.
  • How much time will my dog spend outside or playing?
  • Can I bring food, bedding and medication?
  • What are your holiday and weekend pick-up hours?

What does a boarding website cost?

We recommend our $1,500 Growth build for most facilities, plus $99 a month for Hosting + Updates, which covers hosting, security, backups and content updates. A smaller shop can start with the $1,000 Standard build. See what's included.

Tell us about your facility

Questions boarding owners ask us

Usually, if daycare is a real part of your business. They answer different questions: a boarding owner is planning a trip, and a daycare owner is planning a workweek. If you only offer daycare occasionally, a clear section on your boarding page can be enough.

We think so. Owners compare before they call, and a posted rate answers their first question. If your pricing depends on size or room, show that. Hillcrest posts rates by weight, and Unleashed Canine posts them by room.

Yes, as a quoted add-on. Hillcrest's returns an exact total for boarding and daycare, based on its own rates and rules. It works best when your pricing is settled enough to write down as rules.

No. Your site gets owners ready to book, then sends them to the system you already use, or to a reservation request if you take bookings by hand. We don't replace your booking or kennel management software.

Last updated November 2, 2026.